How Content Marketing Helps To Build Your Brand?

Content marketing is a strategic marketing approach focused on creating and sharing valuable content to attract and convert prospects into customers, and customers into repeat buyers. It grows your brand and fosters relationships, adding the depth and visibility you need to be successful in today's marketplace. With an epic content marketing strategy, you will be able to connect with your consumers and build a trusted relationship with them, which will eventually lead to higher sales. Goals for your content marketing efforts: Attract new visitors Generate more leads Grow your email list Develop an expert reputation Build brand awareness Effective Content [...]
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WhatsApp Marketing Strategies to Boost Your Sales

In today's market, it is important for every business to use some innovative marketing tools for promoting their product/service. WhatsApp is one of the direct marketing tools that let you connect with your customers and promote your brand effectively. Competing with Facebook, Twitter, and LinkedIn; WhatsApp has enormous traffic and is the most widely used social network in the market. It allows users to share unlimited text, video, and audio messages for free through the mobile app. The most fundamental thing about WhatsApp is that you can directly send messages to consumers mobile if you have their WhatsApp mobile number. [...]
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11 Ways to Market Your App Online

It takes an enormous amount of effort to turn a mobile app idea into a winning one as 100s of apps are being launched to the app stores every day. To make your app stand out from the crowd and to reach your targeted users, an effective marketing strategy is obligatory. Let me tell you some of the ways through which you can spread the awareness of your app and boost your sales. I have categorized them into paid and unpaid ways so that your marketing strategist can easily work on. #1. Build a Website/Microsite One of the best and [...]
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Steps to create a Successful Instagram Campaign

Instagram campaigns are one of the most winning social media campaigns to reach targeted demographics and drive real social value. The visual nature of the platform and the high engagement rates are the secrets to the success of an Instagram campaign. Even though publishing attractive images will help in establishing your brand identity, you should have a thoughtful strategy to launch a rewarding Instagram campaign. Here are few steps/recommendations to create an Instagram marketing campaign that has the best possible chance to triumph. Step 1:   Determine Your Goals Firstly, focus on what you want to achieve on Instagram and who [...]
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Ad words Extensions to get Calls and Conversions

What are Adwords Extensions? Ad extensions are extra snippets of data about your business, similar to a telephone number or a connection to a particular page on your site, which you can add to your promotions. Ad extensions are allowed to add your advertisements with the typical charges for any clicks you get. Ad words extensions can enhance the visibility of your promotions, which can prompt more clicks and enhance your ROI. Different types of ad extensions: Location extensions Call extensions Site link extensions Image extensions App extensions Callout extensions Review extensions Structured Snippet Extensions Price Extensions Message Extensions Location Extensions [...]
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Best Platforms for Banner Advertising

The oldest form of digital marketing is Banner ads. In this era of content marketing and social media, a lot of people believe that banner advertising is not as effective any longer. So, what is the truth? With all the latest digital marketing options and tactics, are banner ads still important? Well, the answer is yes! If done correctly, banner advertising can still be the most cost-effective way to promote your brand online. As a matter of fact, banner advertising is one of the key elements of a digital marketing campaign, and it is, by far, the best way to [...]
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How Affiliate Marketing Boost Your Sales?

For all the startups, affiliate marketing is a magical tool which can take their business to the great heights. What makes affiliate marketing the first choice as the sales channel for every entrepreneur is that here any kind of risk is almost zero but the benefits are great. What is Affiliate Marketing? Affiliate Marketing in the simplest term means outsource marketing. In this process, the company hires various affiliates who are rewarded a certain percentage of commission for each customer that they bring to the business. The company has to pay only when the affiliates bring the real customers and [...]
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How Does SEO Help Your Business Grow?

What is SEO? Search engine optimization is the process of optimizing the website content such as keywords, images, and text to optimize their websites for search engines such as Google, Yahoo, & Bing and thus improve their search engine rankings. SEO is a technique adapted to rank a website well in search engine results. It improves the volume and quality of traffic to a website from various search engines. Search engines perform several activities in order to deliver search results. Crawling - The process of fetching all the web pages linked to a website. This task is performed by software, [...]
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How Long Does SEO Take For Lead Generation?

When a client approaches us for Digital Marketing service, the first question we get is “How long will it take for my website to get ranked #1?” The answer is not so simple because the search engines change often. Let’s explore the actual reasons behind our answer. Search Rankings and Outcomes Search Engine Ranking plays a major role when you want to develop sales pipeline.  It increases your visibility to your targeted audience and helps develop potential sales leads. Ranking depends on various factors such as when did the website launched, how much SEO activity you did previously, how much [...]
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Vmoksha Maintains Brand Consistency through Social Media

Social media has taken different forms and is managed to play a significant role in empowering the brand identity. Therefore, most of the companies are utilizing the diversity of social media platforms to maintain their brand consistency. Vmoksha is one of those companies, which implemented successful social media strategy for consistent brand identity. However, to continue our brand uniqueness we have revamped our social network profiles with new strategies. Let's have a look at how we executed social media for our business with these simple strategies. Maybe this would be helpful to your business too. Multiple Platforms Our business is [...]
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